Target: Booming
Seller: Booming shareholders
Advisory: Vondel Finance | M&A Advisory
CORP | Legal Advisory Corporate M&A
Buyer: Intracto
Advisory: Orange Clover | Legal Advisory Corporate M&A
Involved: Waterland Private Equity | Private equity management
Date announced: 2020-10-28

Story:
Intracto, a Belgian digital marketing specialist, has acquired Booming, a Dutch digital marketing agency from Booming shareholders. Booming deals with seo and sea optimization, affiliate marketing and social media campaigns. Since Waterland, a Dutch private equity firm has taken over Intracto, Intracto has taken 4 other companies in 2020.

Press release Mena.nl
Press release Seller
Press release Buyer