Nordic acquires Asjka Reizen en GoNorth
| Target: | Askja Reizen & GoNorth Shareholders |
| Advisory sell side: | Clairfield | M&A Advisory Nysingh | Legal Advisory |
| Buyer: | Nordic Collection |
| Involved: | Down2earth capital | Private Equity |
| Date announced: | 2024-04-11 |
Nordic, the leading travel provider in Belgium for Scandinavian destinations, has completed the acquisition of Askja Reizen and GoNorth. Askja Reizen holds a strong reputation within the travel sector, particularly for its expertise in Scandinavia and Iceland. Meanwhile, GoNorth specializes in customized travel experiences across Iceland, Greenland, and the Faroe Islands, making them a valuable addition to Nordic's portfolio.
This acquisition marks a strategic move for Nordic, enabling them to better meet the increasing demand for travel to Iceland and the Nordic regions.