Sofindev acquires Euphoria Mobility

Target: Euphoria Mobility
Buyer: Sofindev
Seller: Plain Vanilla Investments
Advisory sell side: Oaklins Netherlands | M&A Advisory
9Corporate | Legal Advisory
Atlas Fiscalisten | Tax Advisory
Deloitte Netherlands | Debt Advisory
Advisory buy side: Lexence | Legal Advisory
LDS Advisory | Financial Due Diligence
VanLoman | Tax Due Diligence
Analysys Mason | Commercial Due Diligence
Date announced: 22-08-2025

Sofindev has acquired a majority stake in Euphoria Mobility, a leading provider of integrated software and hardware solutions for the mobility sector and contract passenger transport. The investment marks a key milestone in Euphoria's growth strategy, enabling it to accelerate European expansion, strengthen its position in the Benelux, and scale its AI-driven route planning software.

Founded in 1993, Euphoria serves hundreds of fleet operators across the Benelux, Scandinavia, and the Middle East. Its end-to-end platform integrates seamlessly with ERP, invoicing, and route planning systems—powering compliance, operational efficiency, and enhanced passenger experiences.

As part of the transaction, the broader Euphoria management team joins as shareholders alongside Sofindev, underlining their commitment to long-term value creation. The investment also includes a minority stake by Quaestor, which has been a recurring investor in Sofindev funds since 2015.


Toshin Tjin-A-Sie, CEO of Euphoria:
“We’re proud of what we’ve achieved with Plain Vanilla and look forward to scaling further with Sofindev — a partner that truly understands our market and shares our long-term vision. Welcoming Maarten, Lars and Michel as shareholders reflects the strength and shared ambition of our team.”

Jan Camerlynck & Lodewijk Koeman, Sofindev:
“Euphoria has built a leading platform for integrated mobility. With Toshin, Vincent, and the full team, we’re confident in taking the company to the next level. Our investment brings new resources and network access to support its ambitious international growth plans.”


About Euphoria Mobility
Euphoria offers a vendor-independent software platform for travel planning, dispatching, ride logging, and mobile data communication. It supports operators facing increasingly complex operational and regulatory requirements and has built strong loyalty through its robust, scalable technology.

About Sofindev
Sofindev is a leading private equity firm investing in small to mid-sized businesses in the Benelux, with over €500 million raised since 2015. The Euphoria deal marks the eighth investment of its €250 million Sofindev VI fund.

Dealmaker.nl

Press release Sofindev